N-able

Graphic Design

I worked across the full marketing mix — emails, digital ads,webinars, and long-form content like eBooks, playbooks, feature sheets, datasheets, and battlecards all aimed at improving the online experience for prospects and customers alike.

Designing for Performance

For paid and digital ads, my focus was conversion. I worked closely with copywriters to make sure every visual pulled its weight — not just decoration, but something that actually reinforced the message.

Building the Long-Form Library

On the long-form side, I built out and refined the content library — eBooks, playbooks, datasheets — to bring more consistency to how the brand showed up at scale. The goal was less about one-off pieces and more about creating a system: templates and design patterns that kept N-able's tone recognizable while making production faster and more efficient for the team.

Cybersecurity as a category tends to lean hard into the same visual language: dark, aggressive, overly masculine. Part of my job was making N-able stand out from that noise — clean, confident, and approachable without losing credibility. Concise messaging, uncluttered layouts, and a distinct brand voice that didn't feel like every other security vendor.

All assets are original. Photos and copy are copyright of N-able and to the respective owners (royalty-free photos). Software used: Adobe Photoshop, Adobe Illustrator, and Adobe Indesign.